Thursday, November 24, 2016
Half Of Sweden's Population Is Now Using This Insanely Popular App
Via Business Insider: The payment app Swish is insanely popular in Sweden. The app is a collaboration between some of the largest banks in the country and allows the users to send small amounts money to each other, so far without a fee. "Can I swhish you?", is heard everywhere in Sweden. Especially when it comes to splitting up restaurant tabs. Some vendors even use the app as a payment method, instead of cash. The app was launched in 2012 and is adding 100.000 new users every month. According to Getswish AB, the number of users now surpass 5 million. That means more than half of Sweden's population is now using the app. This October 16.2 million transfers were made on Swish, totaling 8.19 billion Swedish crowns. In Denmark, a similar app, Mobile Pay, is used by an even higher proportion of the population. It is installed on more than 90 percent of all smartphones, and used by over 3 million people out of a population of approximately 5,6 million.